Building SMS Marketing Campaigns with Node.js, Express, and Vonage - code-examples -

Frequently Asked Questions

Use the Vonage Messages API and Server SDK. Initialize the SDK with your API credentials, then use `vonage.messages.send()` to send text messages. Make sure to handle the asynchronous nature of the API call using `async/await` and implement error handling.
The Vonage Messages API is a unified platform for sending and receiving messages across various channels, including SMS. It provides a reliable and developer-friendly way to integrate messaging functionality into applications.
The Messages API is Vonage's modern, multi-channel API offering more features and a consistent webhook format. Using it ensures compatibility with the latest Vonage SDKs and best practices.
Use ngrok during development to expose your local server to the internet so Vonage can reach your webhook endpoints. This is essential for testing inbound message and delivery status updates.
Yes, the provided `/send-campaign` example demonstrates basic bulk sending. For high-volume campaigns, implement parallel sending with appropriate rate limiting for optimal performance and to avoid exceeding Vonage API limits.
Set up webhook endpoints in your Express app (e.g., `/webhooks/inbound`) and configure these URLs in your Vonage application settings. Vonage will send incoming SMS data to your specified endpoints.
The `private.key` file is used by the Vonage SDK for authentication and authorization when making API requests. It's essential for securing your Vonage integration and preventing unauthorized access.
Create a webhook endpoint (e.g., `/webhooks/status`) to receive delivery receipts (DLRs). Vonage will send updates to this endpoint, providing information about message status (delivered, failed, etc.).
Vonage Applications act as containers for your communication settings and webhook configurations. They manage authentication via key pairs and centralize your Vonage API integration details.
Be aware that standard SMS messages have a 160-character limit (GSM-7 encoding) or 70 characters for Unicode (UCS-2). Longer messages are split into segments, which are billed individually. Inform users about potential extra costs or limit input length.
Vonage uses the 200 OK response to acknowledge webhook delivery. Without it, Vonage assumes failure and will retry the webhook, potentially leading to duplicate processing. Always send 200 OK promptly, then handle time-consuming processing asynchronously.
Use environment variables for credentials, validate all user input, implement rate limiting, and consider IP whitelisting or shared secrets for webhooks. Securely store the private.key file and never commit it to version control.
Common errors include incorrect API credentials, invalid webhook URLs, failure to respond to webhooks with 200 OK, exceeding character limits, and not handling delivery status updates properly.
Use `try...catch` blocks for SDK calls and webhook handlers. Inspect the `err` object from the SDK, log errors, and use retry mechanisms (e.g., with async-retry) with exponential backoff for transient failures.
Use a dedicated logging library like Winston or Pino for structured logging, different log levels, and routing logs to appropriate destinations like files or external services.